Project Description
Customer Segmentation
The Customer Segmentation module enables managers & product buyers retailers (i.e. adult-use stores, dispensaries, co-ops) to isolate the types and demographics of buyers. This module is often paired with the Individual Customer Insights module for drilling down into the individuals comprising each segment.
We offer out-of-the-box customer segments as well as custom tailor segments to your specific definitions.
Module Highlights
Good For
Dispenaries, Retail Stores, Online Stores, Delivery Services
Primary Use-case
Strategically expanding market penetration in key customer or patient segments
Data Level
Intermediate, Advanced
Typical Fee per License
$500 sign-up* + $40 / month
(bulk discounting applies for multiple licenses)
*Our sign-up fee covers source integration, data normalization & a 1-hour training session for all users. The final price is based on your specific data streams and will be reflected in your formal proposal. We offer average pricing here for reference only.
Typical data sources:
- Point of Sale software
- Customer Loyalty software
- CRM software
Actionable insights:
- Increasing revenue
- Targeting specific types of customer or patient
- Identifying areas of opportunity for expansion
